Tilley Endurables: Magstar Total Retail
Video Case Study
Tilley Endurables’ CFO, Thurstan Berkeley, discusses the benefits of having
real time inventory information available across their multichannel enterprise.
Tilley Endurables’ CFO, Thurstan Berkeley, wanted to have his organization be able to
view their inventory in every channel with one button. He also wanted to considerably
reduce his solution’s ongoing maintenance and administrative expenses.
Thurstan explains that since Magstar Total Retail became his company’s multichannel
solution, Tilley’s five stores, U.S. and Canadian warehouse operations, online and catalogue
operations, and distributors in 18 countries now have data integrity they can absolutely
rely on. With Magstar Total Retail, his employees and partners across the entire enterprise
can make faster and more effective decisions because they have a completely integrated
real-time visibility solution that gives them acurate data, without any data duplication or silos.
Thurstan also demonstrates why the tools Magstar has given Tilley have notably improved
their customer service, and saved them money year-over-year, while helping them increase
their profits.
Tilley Endurables is a premium hat and travel clothing line worn by Presidents,
Princes, adventurers, sailors, weekend warriors, Arnold Palmer and the Masters Open
organizers, among many others.
Run Time: 5:49
Additional resources:
Tilley Case Study, Jan. 2006, Integrated Solutions for Retailers
Tilley Case Study: Experience Complete Inventory Visibility, Jan. 2009
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