Magstar NewsNewsMagstar is Voted #1 on RIS Software LeaderBoard 2010 for Mid-Sized Retailers Magstar to Showcase Green Wireless Total Warehouse Solution at NRF 2011 Magstar To Exhibit Mobile POS at NRF's 100th Mobile POS Helps Retailers Save Money, Keep Customers Happy While Retailers Can Still Go Green |
Total Retail Expands Customer Relationship Management Utilities“Magstar...provide a consistent customer experience across all selling channels with centralized customer demographics...” Target market customers based on specific interests and programsToronto, August 26, 2002 - Magstar, Inc., an established provider of fully- integrated, multi-channel retail enterprise software solutions to small to medium- chain operators, announces Total Retail Customer Relationship Management (CRM) now available with Version 6.1 of Total Retail.Total Retail provides fully-integrated functionality to manage distributed retail outlets, wholesale and catalog sales, warehouse / distribution centers and e-Commerce. Total Retail CRM is a complete Customer Relationship Management and Loyalty application that lets retailers target market customers based on customer-specific interests and marketing program selection. It tracks customer demographics with purchase history detail so that you know who is buying what products, at what store and when. CRM supports mailings, frequent buyer, third party loyalty programs and Preferred Customer rewards with points accrual, event and item discount pricing. CRM users can assign customers to multiple loyalty programs with designated reward levels and bonus points per dollar spent based on the customer selected program categories. Users can also apply a Loyalty Program Bonus to specified items. With third party loyalty programs, such as Air Miles, Magstar identifies qualifying purchases (sales value, any promotional items and customer account number) on a periodic basis and submits to the respective loyalty group for processing. Total Retail users can provide a consistent customer experience across all channels with centralized customer demographics, and purchase detail capture at every point of contact: Stores, Call Center, Order Entry, and the Internet. About Magstar, Inc.Founded in 1985, Magstar, Inc. provides fully integrated, enterprise-wide, retail software to a variety of small to medium hard and soft line specialty retail chains in the US, Canada and the Caribbean along with business consulting, custom software development, system hardware, installation, training, service and 7x24x365 support. Total Retail integrates business processes across all operational departments and divisions: Finance, Buyers, Stores, and Operations, including wholesale/distribution, mail order catalog and e-Commerce. As one application updates its information, related areas and functions are dynamically refreshed to provide consistent and up-to-date data across the enterprise. - 30 - |
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