Magstar Partners with Motorola at NRF 100th Big Show

JANUARY 10, 2011 –NEW YORK, NY – Magstar Inc. (“Magstar”), North American award-winning developer of the full-featured Total Mobile POS, Total POS, Total BI/Analytics, wireless green Total Warehouse and Total Retail ERP retail solutions, announced it will again be one of a few select vendors at Motorola Enterprise Mobility’s booth at the National Retail Federation’s (NRF’s) Big Show. Magstar and Motorola’s representatives will demonstrate the short- and long-term customer service benefits and fast ROI of Magstar Total Mobile POS to attendees, consultants, analysts and journalists on January 10 and 11, 2011 at NRF’s 100th Anniversary trade show in the Jacob Javits Convention Center.

Magstar’s Total Mobile POS is an enterprise-ready solution that uses Motorola’s MC75A lightweight handheld wireless devices as full-featured POS checkouts. Ideal for lane busting inside or outside a store, parking lot or drive-through checkout, Total Mobile POS is also a mobile returns’ desk. Fully-integrated into stores and head office in real-time, Total Mobile POS also allows employees to do standard retail floor and store functions such as inventory counts, receivings and shelf price and enterprise-wide inventory verification.

Total Mobile POS dramatically improves store ROI and productivity levels since it is also a complete CMR solution that can sign up, capture and display customer loyalty ID and product preferences by scanning drivers’ licenses. In July 2010, Magstar was awarded the U.S. National 2010 Innovative Solution Award for Magstar’s Age Verification Solution for liquor, wine and beer store purchases by the Retail Solutions Providers Association (RSPA) and Vertical Systems Reseller Magazine. Magstar’s Age Verification Solution can also be used with Total Mobile POS.

Magstar’s clients are on record as having notably improved revenues, customer satisfaction, efficiencies and bottom-line results while cutting costs year-over-year. Motorola can be found at NRF booth 1319; Magstar’s NRF booth is 1237.


About Magstar Total Retail

Magstar Total Retail is a fully-integrated ERP for mid-size multi-channel specialty and chain store retailers. Magstar also has highly robust point solutions and professional services for tier-1 to tier-4 retailers. Magstar Total POS is a fully-integrated and full-featured POS in a mobile footprint. Magstar Total Retail provides comprehensive merchandising, POS, Mobile POS, CRM, global supply chain, BI/analytics, warehouse and financial management solutions and is noted for its highly reliable in-house 24/7/365 North American-wide support. The company celebrates its 25th anniversary in 2011. Magstar is an IBM, HP, DigiPoS, NRC and Motorola Partner. For the tenth year, Magstar has been voted as a top retail software vendor in RIS News’ Software LeaderBoard vendor performance survey; this year, Magstar achieved three #1′s and 13 other top ten rankings. Magstar is also on Integrated Solutions for Retailers “Vendors You Need to Know” 2011 listing. For more information on Magstar Total Retail, please visit NRF 2011 Booth 1237 and


About Motorola Mobility

Motorola Mobility, Inc. (NYSE:MMI) is known around the world for innovation in communications and is focused on advancing the way customers, retailers and world connects. From broadband communications infrastructure, enterprise mobility and public safety solutions to mobile and Mobile POS digital communication devices that provide compelling experiences, Motorola is leading the next wave of innovations that enable people, enterprises and governments to be more connected and more mobile. For more information on Motorola Solutions, Inc. (NYSE: MSI) and Motorola Mobility Holdings, Inc. (NYSE:MMI), please visit